The purpose of Porto CVB is the international promotion of Porto and Northern Portugal as a Tourist Destination of Excellence.

Associação de Turismo do Porto e Norte, A.R. - Porto Convention & Visitors Bureau is a non-profit organization founded in 1995 by a group of institutions interested in developing the Tourism Industry in Porto and Northern Portugal.

The purpose of the Association is to develop and externally promote Porto and Northern Portugal as a tourist destination, contributing decisively as a catalyst for the image of prestige and reputation in various international markets.

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ATP is an institution with recognized experience and skills in the promotion of strategic products (MI - Meeting Industry, City Breaks, Touring and Nature, Wine and Gastronomy) in various international markets.

ATP, for its representativeness, commitment and know-how was appointed by Turismo de Portugal as the only institution in Porto and Northern Portugal eligible for the promotion of the Destination as the Regional Agency for the Destination’s Tourism Promotion.

ATP’s currently Administration is headed by Porto City Hall, has implemented new models of resource management and revolutionized the promotion strategy, based on proximity and transparency, fostering new synergies, consolidating existing ones and implementing joint solutions to ensure maximum efficiency in the international promotion of the Destination!

The models have as objectives:

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O destino Porto e Norte é “a essência de Portugal”!

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