From Rio de Janeiro to Montevideo, Córdoba and Buenos Aires, Porto and North of Portugal - Convention & Visitors Bureau was part of the Roadshow Portugal Trade Meeting, connecting the destination with travel professionals across three key South American markets: Brazil, Uruguay and Argentina.
Organised by Visit Portugal from 21 to 24 September, the Roadshow brought together 15 Portuguese companies and three Regional Tourism Promotion Agencies: Porto and the North of Portugal, Center of Portugal and Madeira, for a programme focused on training sessions, networking and direct contact with tour operators and travel agents.
Represented by Alessandra Savoya from our Global Sales Officer, HOM - House of Moments, our participation took place within the framework of COMPETE 2030 and included destination presentations across the four cities, showcasing Porto and the North of Portugal to the local travel trade and creating new opportunities for future business.
These initiatives are an important part of our international promotion strategy, helping us build closer relationships with tourism professionals and increase awareness of the destination in Brazil, Uruguay and Argentina.
A special thank you to our members HF Hotels, Vila Galé Hotéis and Your Boutique Agency for joining us throughout the roadshow and contributing to the promotion of Porto and the North of Portugal in these markets.